Packaging: Ali Chen
Graphics: Tiffany Jen

PH5 is a contemporary women’s knitwear brand. Using knit as a vehicle of innovation, their goal is to redefine knitwear and sustainability within fashion throughout their clothing, brand message, and packaging.

After doing a sustainability audit of the previous packaging and all its individual pieces, the new E-commerce package was designed to minimize waste while maximizing messaging and information with an incorporated brochure and a single layer of corrugated material for shipping.

The redesign of PH5’s packaging reflects the sustainable ethos behind the brand: an eco-friendly, 100% guilt-free, recyclable packaging with an element of surprise and excitement within the unboxing process.